travel audience - maria petrova
15/01/2017 Employee Spotlight

Employee Spotlight – Maria Petrova

What do you do at travel audience?
I am part of the reporting and analysis team. I have always been a very visually oriented person. I am trying to make data easily accessible and quickly digestable. If a dashboard is easy to understand and very informative, then it was not an easy task to complete.

How long have you been working at travel audience?
A little bit over two years.

Tell us about your background!
I studied math and did some statistical modeling. During my masters it became very appearent and interesting to me how you can gain information and make desicions by analysing patterns and building models; it opened a whole new world for me. I have always loved numbers, but I was exposed to how you can use them to gain valuable information.

What is your big project at travel audience? Your big challenge?
My current big project is to build dashboards, and design databases supporting these dashboards, which would provide a complete overview of our company‘s performance in a quick, clear and insightful manner. The biggest challenge in this project is time.

Why did you choose the travel industry?
I love travelling, so of course I was intrigued to work in this field.

Why did you choose travel audience?
I liked the fact that it is a smaller company. I expected the workplace to be dyanmic. Working at such a place gives you more opportunities to learn and grow.

Why did you choose Berlin?
Not sure! It sounded like a cool place; and in fact it is cooler then I ever imagined.

Tell us about your work with Amadeus. Do you have a lot of contact with your colleauges around the globe?
I have worked with some colleagues from the Madrid and Nice offices. I have always enjoyed their interest in what we do, and their enthusiasm, with which they approach collaborative projects. There is a lot we learn from each other.

What is your favourite travel destination?
Anywhere I have not been yet, but I do love lush, green places with exotic plants, beaches or places with ancient history like the Pyramids or Machu Pichu, where you can marvel the ingenuity of people from a very long time ago.

What is your travelhack?
I sometimes love to start walking without aim until I get lost. I like the confusion of getting lost in an unknown city. You end up seeing places, or eating at restaurants, that you would not have discovered otherwise. Last time I got lost in Lisbon, in the older part of town, where streets are very narrow and not straight … and then there were all the stairs and dead ends … it was dark so that made it a little scary, but I made it back to the light.

What is the best thing about your job?
The people

What is your hidden talent?
I would have to say dancing. Over many years I have been complemented by many strangers and friends on my dancing and my sense of rhythm. Sometimes I dance with my eyes closed. When you cut out the visual sense, all the focus is shifted to hearing, and you can sense the rhythm much better.

What have you not told your colleagues?
I do not talk much about how much I enjoy watching sports, especially basketball. Ever since I was a kid, I have found basketball a very exciting and dynamic game to watch. I have a close friend who told me the biggest surprise for her in getting to know me is my fascination with watching basketball.

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