About us

Providing data-driven advertising solutions to destinations and travel brands by connecting them with millions of potentials travelers.

Providing data-driven advertising solutions to destinations and travel brands by connecting them with millions of potentials travelers.

At travel audience we provide integrated data-driven solutions for travel advertising. We work with leading destinations, travel brands, airlines, and major industry players to connect them with potential travelers. Highly evolved AI technology powers our advertising offering allowing us to offer scalable and easy-to-use solutions. 

Solutions for destinations
Solution for publishers

Founded in 2011, travel audience is a subsidiary of Amadeus IT Group, a global leader in travel technology. 

As an Amadeus company, our accomplished team of experts combines the know-how, skills, and assets of a travel leader. Led by Freddy Friedman, a seasoned ad tech expert, travel audience brings together experienced teams passionate about digital advertising, technology, and travel 

Headquartered in Berlin and with a presence in other major European locations, we are coming from more than 30 countries and speak 25 languages. We are more than 100 colleagues, represent different backgrounds and as a team, we understand that true success lies in collaboration. Our core values unite and motivate us in our mission to accelerate growth across the entire travel industry 

Our Team

Freddy Friedman

Managing Director

Ivan Kusalic

CTO & General Manager

Ana Valentim

Head of People & Culture

Arialdo Piatti

Director of Product

Barak Aviad

Head of Data & Inventory Supply

Tom Starr

Global Sales Director

Ana Rita Gouveia

Head of Client Services

Weronika Czekaj

Head of Marketing